Interview: Twitter Personality – PreppyDelight
Proper: What was your reason for creating @preppydelight ? @Preppydelight: I’ve been really interested in the preppy lifestyle for a long time, and I noticed there weren’t many accounts dedicated to preppy fashion for women. So, last April (sort of as a way to procrastinate studying for finals), I created @PreppyDelight. As someone who lives in an [...]
Interview: Sorority Girl Problems Part 2
I previously interviewed the elusive twitter account @sororityproblem last year at the beginning of her popularity, and it has only risen from there. First featured in The Odyssey at Michigan State University, and then in USA Today College, you can check out the first interview here. Since the first Sorority Girl Problem book, “Sorry I’m [...]
Interview: Twitter Personality – Coastal Frat Star
Recently, State of Proper had the opportunity to talk to Coastal Frat Star, a Twitter Personality from North Carolina.
Interview: Southern & Classy – Our First Twitter Personality Interview
Proper: What was your reason for creating @Classy_Belle_ (Southern&Classy) ? I created Southern&Classy initially because I wanted to have an anonymous account so that I could tweet whatever I wanted and not worry about who would see it. However, now I am focused on being a positive, realistic role model for southern belles. Proper: Who is [...]
Interviews: Just Madras
Proper: Tell us a little about yourself. Just Madras: Kim Haney-45, mother of two 13-year-old twins (boy/girl), married and living in Fairfield, CT. Background in marketing –worked for Guess Watches for 10 years. Kimberly Hoag—52, mother of two college kids (Vanderbilt and Furman),married and living in Wilton, CT. Graduated from Bentley University and has a [...]
Interview: Gulf Shore
Tell us a little about yourself. Gulf Shore was created in 2010 to establish a comfortable line of clothing and apparel for those who have a love for the Gulf. Whether you enjoy fishing, boating, kayaking, or being on the beach, or hanging out with good friends, Gulf Shore has the clothing and accessories to [...]
Interview: Five Mile – Still our Favorite Discount Clothing Website
Proper: How and when did you start Five Mile? Five Mile: The three of us (Will Watts, William VanDevender and TJ Callaway started Five Mile in 2010 after becoming frustrated with our “desk jobs” in banking and wanting to follow our passion: the outdoors. We had all been fascinated by the flash sales business model [...]
Interview: Southern Dignity Clothiers
Proper: Tell us a little about yourself. Southern Dignity: I’m (Lance) originally from San Antonio TX, and Ben is from Little Rock, Arkansas. We became friends through our fraternity while in college. We both have always had a love for fashion and the southern way of life. What’s funny is that neither of us were fashion majors [...]
Interview: Southern Marsh
Proper: Who founded Southern Marsh and what is the founder’s background? What did the founder do before starting Southern Marsh? Marsh: Matt Valiollahi and Stephen Smith. Both seniors in college when we had the idea and we were very close with one of our professors in college who helped us develop the basic business plan. Proper: Why was [...]
Interview: Starboard Clothing Co.
State of Proper had the opportunity to chat with Ben Meredith, the owner of Starboard Clothing Co. Something people overlook when buying clothes is connecting with the brand, and just buy what is popular. We hope you enjoy listening and learning about how Ben started, developed, and branded his own company. Proper: Tell us a little [...]

